Treahouse

This is the last project I did for uni. It's for the D&AD student award. The brief required to choose an issue and a Unilever brand, and make a design that would bring a positive impact to the audience. I chose Lipton and the issue of health and wellbeing. My solution was the Treahouse: an installation to be placed in Southbank for visitors to enjoy a tea on and bring home one of the pollutants-absorbing plants available. Below are some of the pictures I took of the structure.

The structure was all designed on illustrator and then lasercut by a very skilled laser cutter. The tricky bit was assembling it and bending the plywood different directions. To do so I had to steam each piece, using a very professional steamer (a water-filled pan with a cooling rack on top) and carefully bent them using a piece of styrofoam as a mould.

some pieces came off in the process, but overall I am quite happy with the result. Designing each piece flat made me realise just how important it is to get all the sizes right.

There are more elements relative to this project, but as I understand from the D&AD conditions I am not allowed to show anything that contains the lipton logo... and the rest of the images do! So much for that.

I had an awesome time working on this project, I loved using the laser cutter and I am looking forward to using it again for future projects.